itparkadmin, Author at IT Park

Jan92020 by itparkadminNo Comments

Why is Web Development Important?

If you’re a smart consumer, then you probably poke around the internet looking for additional information on products you'd like to buy because you prefer making informed decisions. In fact, statistics by the eCommerce Foundation show that almost 88% of consumers will search for information about a product or service before making a purchase online. Statistics and behaviors like that are reason enough why a website is important in today’s age. But of course, in order for a website to fulfill its purpose, it needs to be properly designed and developed. In this article, we’ll be focusing on the importance of website development. If you want to give your business a chance to succeed in today’s global competitive market, then you will surely need a website, but not just any…

Jan92020 by itparkadminNo Comments

Why You Need Help With Web Development

Web Development

On this digital age, most of us already have an idea on how to utilize computers and the internet. Many of us already know how to take advantage of its uses not just occasionally but on a day to day basis. There are millions of people who use the internet everyday for their own benefit. Communicating, socializing, gathering information, selling, marketing and even by simply entertaining ourselves, we can do it by merely sitting in front of the computer. Every time we use the computer to gather information for instance, we go to websites to look and get what we need. A website is a collection of related web pages, including multimedia content, typically identified with a common domain name, and published on at least one web server. A web…

Dec312017 by itparkadminNo Comments

9 Design Tips For Email Marketing

Content Writing

Email marketing allows you to reach your target audience right in their inboxes. And it can earn your business an incredible ROI— up to $44 for every $1 you spend! But creating a campaign can be frustrating if you’re worried that a lack of design skills is preventing you from getting the results you want. Fortunately, you don’t have to be a designer to create killer emails. Most email marketing platforms, like MyEmailFX, allow you to choose from an array of pre-designed email templates. However, you’re probably still going to need to select some design elements like your colors, fonts, and images. In this post, we’ll cover nine tips to help you create emails that look great and earn your business more revenue online. 1. Add photos that support your message Photos…

Dec312017 by itparkadminNo Comments

Get the “Google Guarantee” for Your Home Service Ads

Content Writing

Recently, Google discovered that locksmiths and plumbers in the San Francisco area were abusing home service ads. As a result, Google announced a new verification process that shows whether a company is “Google guaranteed” or not. This process will allow businesses to stand out and showcase their credibility in comparison to competitors who aren’t verified. Below you can view what users will see in the search results. This new advanced verification process can be the deciding factor between which company receives a person’s business and which doesn’t. If you searched Google for a plumber and didn’t recognize any of the company names that appeared, you’d call the one verified by Google over the one that wasn’t. It’s that simple. When a person clicks on a company that’s Google guaranteed, they’re taken to…

Dec312017 by itparkadminNo Comments

12 Holiday Email Marketing Tips

Content Writing

It’s almost that time of year! All the hustle and bustle of the holiday season will soon be upon us, and marketers everywhere are already starting to think about holiday marketing campaigns.One of the biggest components of this for most businesses is email – but how do you create emails that stand out in your subscribers’ inboxes among the many other holiday emails they’re receiving?It’s certainly a challenge – which is why I’ve put together a list of 12 holiday email marketing tips you can use to make the most of the biggest spending season of the year: 1. Create templates If you’re planning to send a lot of emails to your subscribers during this time of the year, you should create a template for each type of email you’ll…

Dec312017 by itparkadminNo Comments

5 Signs You Should Replace Your WordPress Theme

Wordpress

WordPress has been around for well over a decade. And, coupled with its massive market penetration, it’s reasonable to assume that there could be a whole lot of outdated installs out there. Much of the worries involved with an outdated WordPress website are focused on the core software itself and plugins. But themes should also be a consideration. Like plugins, themes can also have security holes that allow for backdoors into your site’s database or file system. There is also the concern of using deprecated code or the inability to take advantage new features at all. Plus, there are usability issues that should concern those of us using newer themes, as well. With that in mind, here are some signs that suggest it’s time to replace your current WordPress theme.…

Dec312017 by itparkadminNo Comments

Ways to Set Yourself Up for a WordPress Disaster

Wordpress

There’s a reason why so many people have turned to WordPress over the years. It’s flexible, relatively easy to use and boasts an amazing community of contributors. That means you can build a website with nearly endless potential in terms of look and functionality. On the downside, it also leaves a lot of opportunities for future problems. The truth is that it’s incredibly easy to set yourself up for disaster – especially when you’re first starting out. Because WordPress essentially puts the world at your fingertips, there is great temptation to add mass quantities of plugins or even click that “Update” button without first thinking of the consequences. That, along with a host of other actions, can blow up in your face down the road. Below are some of the…

Dec302017 by itparkadminNo Comments

10 WordPress Plugins to Supercharge Comments

Wordpress

Commenting is built right into WordPress – which is great. But utilizing the default setup is an invitation to a big old mess. Annoyances such as spam and the potential for abuse can make a blogger seriously consider closing off comments altogether. It’s understandable, but far from hopeless. There are a number of quality plugins out there to help take the pain out of utilizing comments on your WordPress website. Here are 10 worth considering when you’re looking to improve an otherwise unruly situation. Akismet Anti-Spam Sure, everybody knows about this one. But if you haven’t used it you’re missing out. There’s a reason why Akismet is included by default with every WordPress install – it works. Spam is reduced to rubble as the plugin scans incoming comments. You can…