Proven Cross/up-selling Strategies to Boost E-commerce Revenue
The topic deals with the strategies to boost up E-commerce business using some flexible techniques. E-commerce merchants make use of cross-selling and up selling techniques from past many years. They have received awesome results. But what most merchants fail to understand is that there is a difference between these 2 things. Definition of cross-selling: This is a strategy to encourage the shopper to buy complementary goods related to the purchase. But they will get these goods at less price. Definition of up-selling: This is a strategy that will encourage the shopper to buy a product that is as per the shopper’s original requirements but offers more benefits. Of course, this product will have a higher price.eCommerce web developers who have developed many e-commerce websites will tell you that one or both…
